Mobile App Builder & Business Growth for e-commerce Businesses

• Coordinating and overseeing the user experience of products from conception to launch, including discovery, research, sketching, and detailed design, and facilitate progress at each stage for existing and new products

• Established the Design System and implemented strategic DesignOps practices, streamlining the design workflow and creating templates to enhance team efficiency.

• Collaborating with Stakeholders, Product Managers, Engineers, researchers, content strategists, and quality assurance officers regarding the implementation of user experience from conception to launch

• Led the design of the Web Onboarding, resulting in a 37% boost in user retention during the first 60 days.

• Simplified App Launch Process with Google PlayStore and Apple App store to Launch Mobile Apps in 7 Days

• Using our internal tools to experiment and validate your proposed solutions with the use of google analytics and HubSpot

• Creating high-quality design assets and solutions for their team and tracks to improve the overarching user experience, usability and accessibility of the product(s)

Payment infrastructure for offline communities- B2B2X Model

• Founded the design team and led initial research and validation, setting a strong foundation for product development and user experience

• Led the complete design of the Web APP and Mobile APP, ensuring creative direction and project timeline management.

• Revamp concepts or ideas into practical and valuable designs for over 5000+ users and end-to-end design flows as well as visuals that individually contribute to the product and feature set

• Increased product acquisition rate by 32% by designing an easy to use white-label solution for B2B and B2C Users

• Taking feedback from our 94 onboarded financial institutions with over 20,000 businesses to design a more user-centric product.

• New ideas and experiments — creating entirely new tools for a lending infrastructure from the ground up that help Financial institutions issue loans to their business

• Product Designer Led the design strategy for various financial products and services, ensuring alignment with business goals and customer needs. 

• Conducted user research, usability testing, and data analysis to inform design decisions. 

• Created wireframes, prototypes, and high-fidelity mockups to optimize user flows and interactions for mobile and web platforms.

• Worked closely with cross-functional teams including product managers, developers, and marketing to deliver seamless and effective product experiences. 

• Implemented modern design tools and methodologies to enhance the design process and product delivery.

• Played a key role in the successful launch of new financial products, contributing to the company's recognition as one of Africa's fastest-growing companies by Financial Times and Statista. 

• Ensured that all design elements were thoroughly tested and met quality standards before release.

• Gathered and analyzed user feedback post-launch to make data-driven improvements.

• Contributed to the development of a scalable design system to streamline future product development and maintain design consistency.

  Achievements

• Part of the team that secured the first position as a top-ranking capital market operator in the 2023 Online Trading Portal Survey by Proshare.

Sustainable Impact, AI-Powered Platform - Helping farmers achieve bountiful yield.

• Designed an e-commerce marketplace to facilitate the trading of farm goods and services between farmers on the AirSmat platform and 3rd party Organisation

• Illustrated design ideas using storyboards, process flows, and sitemaps.

• Developed UI mockups and prototypes that clearly illustrate how sites function and look.

• Adhered to style standards on fonts, colors, and images.